Metrol Virtual Academy

Metro Virtual Academy is an accredited private virtual high school recognized by the Ontario Ministry of Education. Partnering with Plot, MVA developed its core ethos and voice from the ground up, establishing itself as the online school of choice for Gen Z students.

BRAND IDENTITY
GRAPHIC DESIGN

The brand positioning effectively targets its student demographic while conveying trustworthiness and innovation in its learning practices. This balance was essential in shaping a compelling brand identity that resonates with both students and parents.

MVA’s design prioritizes ease of use across all platforms, delivering a cohesive experience that is accessible to all audiences. The thoughtful integration of UX/UI elements, along with clear messaging and a minimal aesthetic, ensures seamless navigation and clarity. This approach reflects MVA's commitment to creating an accessible and engaging online learning environment that is as straightforward as the courses themselves.